One of the most creative and influential entrepreneurs of our time

Brains behind the Tesco Clubcard, the first and largest loyalty card globally

A successful pioneer in the data industry

We have heard of the hidden ways in which women are forgotten, unseen, overlooked, and the profound impact this has on us all. Now Edwina Dunn reveals what needs to happen in ourselves, our communities, and workplace to see lasting change.

A pioneer in data science research, business and female empowerment, Edwina Dunn uses her knowledge of research and data collection to present solutions, models and simple actions that impact on the lives of women and men. She has listened to women and knows the change we want to see in ourselves, in business, and in academic and government arenas.

Let’s talk about what a world where women are empowered looks like and it’s okay for women to embrace ambition and drive. Women represent just over half the world’s population. They are not secondary characters. What if they were empowered to realise their potential in leadership and decision-making roles?

Imagine a world of possibilities with equal pay progressions, rather than endless discussions. Let’s see what progress in individual fulfilment and societal change looks like.

This data-based guide is the manual that challenges the norm. It is the science-based exposé with insightful, inspiring, and ground-breaking evidence presenting a road map for us all. This conversation starter presents a strategy for the world we want to see and one that will make the world work better for women and men.

Informacja dotycząca wprowadzenia produktu do obrotu:
Ten produkt został wprowadzony na rynek przed 13 grudnia 2024 r. zgodnie z obowiązującymi wówczas przepisami (Dyrektywą o ogólnym bezpieczeństwie produktów). W związku z tym może on być nadal sprzedawany bez konieczności dostosowania do nowych wymogów wynikających z Rozporządzenia o Ogólnym Bezpieczeństwie Produktów (GPSR). Produkt zachowuje pełną legalność w obrocie, a jego jakość i bezpieczeństwo pozostają zgodne z obowiązującymi wcześniej standardami.

Information regarding product placement on the market:
This product was placed on the market before December 13, 2024, in accordance with the applicable regulations at the time (the General Product Safety Directive). As a result, it can continue to be sold without needing to meet the new requirements introduced by the General Product Safety Regulation (GPSR). The product remains fully compliant with all previously valid legal standards, ensuring its continued quality and safety.