Niedostepny
Ostatnio widziany
03.02.2020
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Product info / Cechy produktu
Rodzaj (nośnik) / Item type
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książka / book
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Dział / Department
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Książki i czasopisma / Books and periodicals
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Tytuł / Title
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Interactive Packaging Design
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Język / Language
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angielski
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Wydawca / Publisher
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Design Media Publishing
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Rok wydania / Year published
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2019
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Rodzaj oprawy / Cover type
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Twarda
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Wymiary / Size
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17.5x25.0 cm
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Liczba stron / Pages
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248
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Ciężar / Weight
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0,8600 kg
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ISBN
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9781912268535 (9781912268535)
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EAN/UPC
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9781912268535
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Stan produktu / Condition
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nowy / new - sprzedajemy wyłącznie nowe nieużywane produkty
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With the continuous development of science and technology, human has stepped into an era of experience economy and interactivity has received more attention. The use of interactivity in packaging design can cause users emotional interaction, thus generating the will to purchase, which is the significance of interactive packaging design. This book introduces what s interactive packaging, its types, functions, generated background, design principles, design factors, how to establish an interactive relationship, and the application of new technology and new materials in interactive packaging design through a combination of text and pictures. Detailed interactive principle analyses are included in a large amount of design cases for readers to understand interactive packaging design and enable them to create user-attractive interactive packaging design works.